Former First Lady Lordina Mahama has significantly contributed to the economy's informal sector by donating equipment to support hairdressers and dressmakers in Busunya, a community in the Nkoranza North constituency in the Bono East region.
The donation, under the auspices of the Lordina Foundation, which included 120 sewing machines, 100 hair dryers, and accessories, is aimed at supporting recently graduated apprentices as well as ‘master’ craftswomen who are providing training to young girls in the district.
In her address, Mrs Mahama emphasised the importance of taking their careers seriously and avoiding procrastination and lack of commitment to meeting customer deadlines.
She urged the beneficiaries to uphold quality customer service as the key to maintaining current customers and attracting new ones.
The wife of the National Democratic Congress (NDC) flag bearer reiterated her husband’s promise of a transformative Free Apprenticeship Programme.
This visionary initiative is intended to benefit both apprentices and their masters, providing them with the necessary tools and capital to set up their businesses upon completion.
Mrs. Mahama's emphasis on the programme's potential to ensure a brighter future for these artisans is a beacon of hope for the community.
She noted the vital role of artisans in the country’s economy. Her assurance that her husband, if elected, would create the right environment for their businesses to thrive underscores the significance of supporting and growing the economy's informal sector.
This is a crucial step towards ensuring the country's overall economic development.
She added that supporting artisans and apprentices will help ensure the growth and success of businesses in this sector, contributing to the country's overall economic development.
Mrs. Mahama also presented items to 300 widows in the constituency.